3AM™ bottle on a bedside table at night

Awake again? We made this for you.

3AM™ is melatonin-free magnesium glycinate for people who fall asleep fine — and wake at the worst possible hour anyway.

Start Tonight — $0.83 a night 60-Day Money-Back Guarantee · Cancel anytime
One Formula Per Problem Every Dose On The Label Made in the USA 60-Day Money-Back Guarantee Melatonin-Free Sleep Named Enzymes Organic Ashwagandha
WHICH HOUR IS YOURS?
9:00 AM Shoulders up around your ears by the first meeting? Meet 9AM™ → 8:47 PM Dinner was great — the hour after it wasn't? Meet 8PM™ → 3:04 AM Fall asleep fine — then wide awake at the worst hour? Meet 3AM™ →

Not sure? Take the 60-second day, dinner or sleep quiz.

7:00AM, THE NEXT MORNING

Wake up like you actually slept.

No hangover from your sleep aid. No fog to burn through. Magnesium supports your body's own wind-down process overnight — so morning feels like morning again.*

ONE FORMULA · ONE PROBLEM

83¢ a night. Less than the coffee you'd need without it.

$0.83 a night on the 90-day plan

275mg of elemental magnesium from glycinate — the high-absorption form — delivered every 30, 60 or 90 days so you never run out. Skip, pause or cancel in two clicks.

Shop 3AM™ → From $24.95/mo · 60-Day Guarantee
3AM™ bottle with its retail box and capsules
THE SYSTEM

The Full 24 Hours

A steady day. A dinner that ends when the meal does. A night that stays yours. 9AM™ for occasional stress, 8PM™ for occasional post-meal bloating, 3AM™ for staying asleep.* Every ingredient named, every dose on the label, all of it in one account you can pause in two clicks.

9AM™ bottle 9:00 AM 9AM™ A steady day. Organic ashwagandha root for occasional stress.* 3AM™ bottle 3:04 AM 3AM™ A night that stays yours. Melatonin-free magnesium glycinate for staying asleep.* 8PM™ bottle 8:47 PM 8PM™ A dinner that ends when the meal does. Six named enzymes for occasional post-meal bloating.*
All three formulas, monthly · Free US shipping · 60-Day Money-Back Guarantee Read how the system works →

Each formula: $29.95 · $0.99 a day delivered monthly · $53.90 · $0.89 a day on the 60-day plan · $74.85 · $0.83 a day on the 90-day plan. Skip, pause or cancel in two clicks. *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

THE HONEST COMPARISON

"Why not just take melatonin?"

Criteria 3AM™ (magnesium glycinate) Melatonin
What it is An essential mineral your body already runs on A hormone signal
Designed for Supporting relaxation and staying asleep* Telling your body it's time to fall asleep
The 3am wake-up The exact problem it's formulated around* Not what it was designed for
Next morning Nothing to sleep off. "Melatonin hangover" is commonly reported
Habit potential Non-habit-forming Many users won't sleep without it
The label One active ingredient, one dose, fully disclosed Doses vary wildly between brands

*These statements have not been evaluated by the FDA. Individual experiences vary — that's why every order carries the 60-Day Guarantee.

BEFORE YOU GO BACK TO DOOMSCROLLING

Founding-customer price, locked.

We just launched. Join the list and the subscription price on your first order stays yours for as long as you stay subscribed — plus one honest email a month about what we're building. Never more.

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275mg elemental magnesium, glycinate form
1 active ingredient — every dose on the label
60 nights to decide, full refund if not
$0.83 a night on the 90-day plan

Everything we make.

One formula per problem. Every ingredient named, every dose disclosed.

9AM ashwagandha daytime stress support - the bottle you receive 9AM™ THE DAY Organic ashwagandha root for occasional stress. Level, not sedated.* From $24.95/mo · under $1 a day → 3AM melatonin-free sleep support - the bottle you receive 3AM™ THE NIGHT Melatonin-free magnesium glycinate for staying asleep.* From $24.95/mo · under $1 a night → 8PM digestive enzyme complex - the bottle you receive 8PM™ THE DINNER Six named enzymes for occasional post-meal bloating.* From $24.95/mo · under $1 a dinner →
vieboost

Why we only sell one thing

"The supplement aisle is full of proprietary blends and mystery doses. We make one formula per problem — one active ingredient, properly dosed, at a price that makes it easy to never run out."

— The VieBoost Team

Fair questions